Basic terms facilitating understanding
of entries concerning the construction
and use of the Logo.
1. Signet – a graphic symbol associated with a brand/company which is a part of the Logo, not containing texts in its form.
2. Logotype – only a textual part of the Logo. Attention: Logotype is not the same as Logo.
3. Logo – a full combination of Signet and Logotype containing a graphic symbol and the name of an entity.
4. Clear space – area within which no other graphic element apart from the Logo or Signet (if the latter appears alone) should be placed.
5. Solid tint – it is a background of a uniform colour, which may fill both the whole format and only its selected fragment, on which the Logo is placed.
